Moving your business is more than just a change of address; it’s an opportunity to enhance visibility, maintain customer trust, and generate excitement. Whether you’re relocating across town or upgrading to a larger space, signage plays a vital role before, during, and after your move.
It’s not just about placing a sign in the window or relying on your realtor. Strategic, well-designed signage ensures your audience knows where you’re going, how to follow you, and what’s happening every step of the way.
Before the Move: Build Awareness and Maintain Business
In the weeks leading up to your move, signage helps keep your customers in the loop and sets expectations. This is especially important if you rely on foot traffic or serve a local community.
Effective signage before moving may include:
- “We’re Moving!” Banners on your storefront
- Window graphics with the new location and move date
- Yard signs or directional signage around your neighborhood
- Posters or flyers for current customers explaining what’s changing
Don’t rely on word of mouth or digital posts alone—on-site signage is a visual reminder that keeps your audience informed and engaged.
During the Move: Guide and Reassure
The move itself can create confusion, especially for customers or delivery drivers trying to find you during the transition. Signage during this time is all about direction and reassurance.
Helpful moving-day signage includes:
- Temporary signs at your old location saying, “We’ve Moved!” with the new address
- A-frame signs or banners at your new location to confirm that customers are in the right place
- Directional signs inside or outside to point visitors to entrances, parking, or pickup areas
These signs help make the transition smooth and reduce frustration for anyone trying to visit your business while things are still settling.
After the Move: Reintroduce Your Brand
Once you’re moved in, signage continues to be essential. Now is the time to reintroduce your business to the community and generate buzz about your new space.
Post-move signage ideas include:
- Grand opening or “Now Open” banners
- Custom window decals showing off your new branding or upgraded services
- Temporary sidewalk signs to boost foot traffic
- Event signage if you’re hosting an open house, sale, or celebration
If your new location is in a busy area like a shopping plaza, market, or commercial center, eye-catching signage can help you stand out quickly and draw in new customers.
More Than Just a Realtor Sign
Real estate agents often handle the basics of property signage, but that’s only part of the equation. Your brand deserves signage that reflects your identity and communicates directly with your customers. Don’t rely solely on a single “For Lease” or “Coming Soon” sign—think creatively about how to tell your story before, during, and after the move.
Custom Signage Solutions for Oregon Businesses
At Hollywood Signs & Graphics, we know how important it is to communicate clearly during a business move. From pre-move banners to grand-opening displays, our team provides high-quality temporary and permanent signage tailored to your needs. Now proudly serving Troutdale and the greater Portland, Oregon metro area, we’re here to help you make your move a success—start to finish!
Complete our online contact form for a quote today.
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